During the Latam Mobility Colombia 2024 event held at the Orquideorama of the Botanical Garden in Medellin, Patricia Baires, Latam Business Developer Manager at Blink Charging, shared the evolution and expansion of the electromobility ecosystem in Latin America.
With over 15 years of experience in design, manufacturing, and software for chargers, Blink Charging has witnessed and played a key role in the significant changes in this industry, revealing the progress the region has experienced in recent years in terms of electric vehicle adoption.
There arises the need to expand the charging ecosystem to sustain this growth. While residential charging has been predominant, with approximately 80% of charges done at home, attention is now turning towards the creation of accessible public charging infrastructure.
The lack of charging points in public places has been identified as one of the main barriers to the mass adoption of electric vehicles, as this lack of charger availability, especially in shopping centers, hotels, and restaurants, has contributed to the so-called “range anxiety” among electric vehicle drivers, slowing down the transition to more sustainable mobility.
Blink Charging Actions
Blink Charging advocates for an aggressive expansion of the charging ecosystem, going beyond residential charging to include level 2 and level 3 chargers in high-traffic areas and main roads.
Thus, the presence of charging stations in these locations alleviates drivers’ anxiety in terms of range and presents a significant business opportunity for business owners.
“The installation of charging points can attract new customers, increase customer loyalty, and support businesses’ sustainability initiatives. Data collected shows that the presence of electric vehicle chargers can dramatically increase business activity in establishments where they are located,” said Baires.
In addition to addressing the needs of individual drivers, Blink Charging recognizes the importance of supporting the transition of commercial fleets towards electrification, making available software solutions that optimize the operation of electric fleets, providing administrators with the ability to efficiently monitor and control the charging process.
Now, to facilitate this, Blink Charging strives to offer a wide range of chargers that meet the specific needs of each customer, addressing the diversity of needs and connectors present in the Latin American market.
Moreover, the company also focuses on the technological and software aspect, ensuring a seamless and optimized charging experience for each user.
Finally, with thousands of stations deployed in 32 countries and a constant growth in the user base, the company is committed to the sustainable future of Latin America and beyond.
