{"id":20063,"date":"2023-06-23T05:00:00","date_gmt":"2023-06-23T10:00:00","guid":{"rendered":"https:\/\/latamobility.com\/?p=20063"},"modified":"2023-06-22T16:32:50","modified_gmt":"2023-06-22T21:32:50","slug":"byd-launches-new-brand-for-low-emission-vehicles","status":"publish","type":"post","link":"https:\/\/latamobility.com\/en\/byd-launches-new-brand-for-low-emission-vehicles\/","title":{"rendered":"BYD Launches New Brand for Low-Emission Vehicles"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Chinese manufacturer <strong>BYD <\/strong>continues to cut its way through the competition for mass electric car sales and the expansion of its global model offering. <strong>The brand managed to sell 1.8 million units in 2022, triple compared to 2021<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On its route to leadership, the Asian manufacturer recently announced a new brand of electric vehicles (EV) ranging from SUVs to sports cars, as the company seeks to meet a more diversified consumer demand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to a <strong>Reuters <\/strong>report, the new brand is called <strong>Fang Cheng Bao<\/strong>, which literally translates from Chinese as &#8220;<strong>Formula<\/strong>&#8221; and &#8220;<strong>Leopard<\/strong>.&#8221; The electric vehicle giant is expected to launch the first model this year, an SUV identified for now internally as SF.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/latamobility.com\/wp-content\/uploads\/2023\/06\/BD1.png\" alt=\"\" class=\"wp-image-20057\" width=\"732\" height=\"449\" srcset=\"https:\/\/latamobility.com\/wp-content\/uploads\/2023\/06\/BD1.png 551w, https:\/\/latamobility.com\/wp-content\/uploads\/2023\/06\/BD1-300x184.png 300w\" sizes=\"(max-width: 732px) 100vw, 732px\" \/><figcaption class=\"wp-element-caption\">Photo: BYD<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Read also:<\/strong> <a href=\"https:\/\/latamobility.com\/en\/?p=19962\"><strong>\u201cElectric Island\u201d: Daimler Truck Mexico\u2019s New Commitment to Massive Electric Mobility<\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-encouraging-numbers\"><strong>Encouraging Numbers<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>BYD<\/strong>, with its <strong>Dynasty <\/strong>and <strong>Ocean <\/strong>series of pure electric and plug-in hybrid models priced at a wholesale price of $42,000, has been selling <strong>Volkswagen<\/strong>-branded cars in China since November.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The company sold 996,476 cars in the first five months, nearly double the previous year<\/strong>. It launched the <strong>Yangwang <\/strong>brand in January and recently hired thousands of software engineers to bolster its autonomous driving capabilities, an area where it has lagged behind rivals including <strong>Tesla<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Many people think of the global transition to e-mobility as a revolution in the automotive industry, with fossil fuel-powered vehicles being replaced by electric vehicles. However, we at <strong>BYD <\/strong>believe that this is only a minor part of the whole transition, and that a larger field is unfolding,&#8221; said <strong>Wang Chuanfu<\/strong>, President of <strong>BYD<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The manufacturer envisions <strong>Fang Cheng Bao<\/strong> serving as a prelude to the great technological revolution. &#8220;It combines the norms and rules of formula with the agility and wild versatility of the Leopard, bringing out the distinctive essence of the brand and <strong>BYD<\/strong>&#8216;s vision of the automobiles and lifestyles of the future,&#8221; the brand says.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Although <strong>BYD <\/strong>has been tight-lipped about the SF&#8217;s details, the revealed images show a boxy design with angular accents and an abundance of off-road details. These include side steps and a rear-mounted spare tire.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chinese manufacturer BYD continues to cut its way through the competition for mass electric car sales and the expansion of its global model offering. The brand managed to sell 1.8 million units in 2022, triple compared to 2021. On its route to leadership, the Asian manufacturer recently announced a new brand of electric vehicles (EV)&#8230;<\/p>\n","protected":false},"author":10,"featured_media":20060,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[2054],"tags":[1415,1281,1489],"class_list":["post-20063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electric-mobility","tag-byd","tag-electric-mobility","tag-sustainability"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.7 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>BYD Launches New Brand for Low-Emission Vehicles - 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