{"id":29167,"date":"2024-02-21T05:00:00","date_gmt":"2024-02-21T10:00:00","guid":{"rendered":"https:\/\/latamobility.com\/?p=29167"},"modified":"2024-02-20T21:26:57","modified_gmt":"2024-02-21T02:26:57","slug":"ldr-solutions-announces-changes-in-jetour-and-foton-mexico","status":"publish","type":"post","link":"https:\/\/latamobility.com\/en\/ldr-solutions-announces-changes-in-jetour-and-foton-mexico\/","title":{"rendered":"LDR Solutions Announces Changes in JETOUR and FOTON Mexico"},"content":{"rendered":"\n

LDR Solutions<\/strong> announced changes in JETOUR and FOTON Mexico<\/strong> with the appointment of Natalia de Anda<\/strong> as new Marketing Manager, replacing Sarah\u00ed Figueroa<\/strong>.<\/p>\n\n\n\n

In a press release, the company points out that this is a key move within the growth process the organization is going through.<\/p>\n\n\n\n

“Natalia will lead the brand towards new positioning strategies and take the direction of the brand’s growth. With extensive experience in the automotive industry, she has held different strategic positions in the areas of marketing, after-sales and customer satisfaction, working for brands such as FIAT-Chrysler, Renault and Mercedes-Benz,”<\/strong> the note details.<\/p>\n\n\n\n

\"\"
Photo: Natalia de Anda, nueva Gerente de Marketing JETOUR<\/figcaption><\/figure>\n\n\n\n

Strengthening FOTON<\/strong><\/h2>\n\n\n\n

De Anda will report directly to Victor Villanueva<\/strong>, General Director of JETOUR Mexico<\/strong> and Irma Soto<\/strong>, Director of Marketing and Communication at LDR Solutions<\/strong>.<\/p>\n\n\n\n

“Natalia’s talent will help to further consolidate the brand’s presence in the fastest growing segment in Mexico, SUVs, strengthen the strategic alliance with the NFL and outline strategies for upcoming launches,”<\/strong> explains the press release.<\/p>\n\n\n\n

Sarah\u00ed Figueroa<\/strong> has been promoted to Marketing Manager for FOTON<\/strong>, a pillar brand within LDR Solutions, and will report directly to Irma Soto.<\/p>\n\n\n\n

Figueroa has extensive experience in the tractor-trailer industry, having worked with world-renowned companies such as Daimler in the aftermarket marketing division, as well as the Volvo and Mack Trucks brands.<\/strong><\/p>\n\n\n\n

During his time with the brand, he contributed strategically to the launch in Mexico, consolidating the firm with the introduction and positioning of the X70, X70 Plus and Dashing models, as well as the strategic alliance with the NFL.<\/p>\n\n\n\n

LDR Solutions <\/strong>notes that the change is part of the company’s leadership strategy, which seeks to enhance the development of internal talent, promote growth and strengthen operations.<\/p>\n\n\n\n

Mexico City to Open Doors to Latam Mobility<\/h2>\n\n\n\n

In October, “Latam Mobility: Mexico 2024<\/strong>” will take place at the Word Trade Center in Mexico City, at a key moment for the development and promotion of new technologies that make up the sustainable mobility environment.<\/p>\n\n\n\n

In Mexican territory, Latam Mobility<\/strong> closes the 2024 tour, in its efforts as part of the main networking and value generation network in Latin America, Invest in Latam<\/strong>, which includes initiatives such as Latam Green<\/strong>, in the field of sustainability, and H2 Business News<\/strong>, linked to clean fuels.<\/p>\n\n\n\n

If you wish to purchase tickets for “Latam Mobility: Mexico 2024<\/strong>“, click here<\/strong><\/a><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

LDR Solutions announced changes in JETOUR and FOTON Mexico with the appointment of Natalia de Anda as new Marketing Manager, replacing Sarah\u00ed Figueroa. In a press release, the company points out that this is a key move within the growth process the organization is going through. “Natalia will lead the brand towards new positioning strategies…<\/p>\n","protected":false},"author":10,"featured_media":29164,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[2054],"tags":[1564,1281,1489],"class_list":["post-29167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electric-mobility","tag-electric-cars","tag-electric-mobility","tag-sustainability"],"acf":[],"yoast_head":"\nLDR Solutions Announces Changes in JETOUR and FOTON Mexico - Latam Mobility<\/title>\n<meta name=\"description\" content=\"LDR Solutions announced changes in JETOUR and FOTON Mexico with the appointment of Natalia de Anda as new Marketing Manager\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LDR Solutions Announces Changes in JETOUR and FOTON Mexico\" \/>\n<meta property=\"og:description\" content=\"LDR Solutions announced changes in JETOUR and FOTON Mexico with the appointment of Natalia de Anda as new Marketing Manager\" \/>\n<meta property=\"og:url\" content=\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/\" \/>\n<meta property=\"og:site_name\" content=\"Latam Mobility\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/latamobility\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-21T10:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/latamobility.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-20-145159.png\" \/>\n\t<meta property=\"og:image:width\" content=\"583\" \/>\n\t<meta property=\"og:image:height\" content=\"417\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Antonio Vilela\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"LDR Solutions Announces Changes in JETOUR and FOTON Mexico\" \/>\n<meta name=\"twitter:description\" content=\"LDR Solutions announced changes in JETOUR and FOTON Mexico with the appointment of Natalia de Anda as new Marketing Manager\" \/>\n<meta name=\"twitter:creator\" content=\"@LataMobility\" \/>\n<meta name=\"twitter:site\" content=\"@LataMobility\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Antonio Vilela\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/\"},\"author\":{\"name\":\"Antonio Vilela\",\"@id\":\"https:\/\/latamobility.com\/#\/schema\/person\/fda092a2de1f87d347784282908bad1a\"},\"headline\":\"LDR Solutions Announces Changes in JETOUR and FOTON Mexico\",\"datePublished\":\"2024-02-21T10:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/\"},\"wordCount\":401,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/latamobility.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/latamobility.com\/wp-content\/uploads\/2024\/02\/Captura-de-pantalla-2024-02-20-145159.png\",\"keywords\":[\"electric cars\",\"ELECTRIC MOBILITY\",\"Sustainability\"],\"articleSection\":[\"Electric Mobility\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/\",\"url\":\"https:\/\/latamobility.com\/ldr-solutions-anuncia-cambios-en-jetour-y-foton-mexico\/\",\"name\":\"LDR Solutions Announces Changes in JETOUR and FOTON Mexico - 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