{"id":47616,"date":"2025-04-16T05:30:00","date_gmt":"2025-04-16T10:30:00","guid":{"rendered":"https:\/\/latamobility.com\/?p=47616"},"modified":"2025-04-15T18:45:35","modified_gmt":"2025-04-15T23:45:35","slug":"byd-accelerates-in-latin-america-and-surpasses-tesla-in-the-electric-vehicle-market","status":"publish","type":"post","link":"https:\/\/latamobility.com\/en\/byd-accelerates-in-latin-america-and-surpasses-tesla-in-the-electric-vehicle-market\/","title":{"rendered":"BYD Accelerates in Latin America and Surpasses Tesla in the Electric Vehicle Market"},"content":{"rendered":"\n<p><strong>BYD surpasses Tesla in Latin America<\/strong> in a race that is reshaping the landscape of sustainable mobility. <\/p>\n\n\n\n<p>While the U.S. firm maintains its global prestige, the Chinese company has taken the lead in key markets such as Brazil, Mexico, and Colombia, establishing itself as the regional leader in electric vehicle sales.<\/p>\n\n\n\n<p><strong>Read also<\/strong>: <a href=\"https:\/\/latamobility.com\/en\/byd-revolutionizes-the-market-with-1000-kw-chargers-imminent-rollout-in-china\/\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-1-color\">BYD Revolutionizes the Market with 1,000 kW Chargers: China Deployment Imminent<\/mark><\/strong><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-chinese-dominance-in-major-markets\">Chinese Dominance in Major Markets<\/h2>\n\n\n\n<p><strong>BYD<\/strong>\u2019s expansion in the region has been both strategic and consistent. In Brazil, the brand ended 2024 with over 43,000 vehicles sold, compared to only 13 Tesla deliveries, according to data from <strong><a href=\"https:\/\/www.google.com\/search?q=fenabrave&amp;oq=fenabrave&amp;gs_lcrp=EgZjaHJvbWUyCQgAEEUYORiABDIHCAEQABiABDIHCAIQABiABDIHCAMQABiABDIGCAQQABgeMgYIBRAAGB4yBggGEAAYHjIGCAcQABgeMgYICBAAGB4yBggJEAAYHtIBCDIxMDRqMGo3qAIAsAIA&amp;sourceid=chrome&amp;ie=UTF-8\">Fenabrave<\/a><\/strong>. <\/p>\n\n\n\n<p>Beyond sales leadership, <strong>BYD is also building a factory in Bahia<\/strong> to boost its industrial presence in the country.<\/p>\n\n\n\n<p>In Mexico, <strong>BYD leads with more than 14,000 units sold, capturing 30% of the market<\/strong> \u2014 well ahead of Tesla\u2019s 10%. <\/p>\n\n\n\n<p>Competitive pricing and a diverse product offering have helped <strong>BYD <\/strong>position itself in a region where affordability and technological options are crucial.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-colombia-peru-and-costa-rica-back-chinese-mobility\">Colombia, Peru, and Costa Rica Back Chinese Mobility<\/h2>\n\n\n\n<p>In <strong>Colombia<\/strong>, <strong>BYD <\/strong>grew <strong>from 714 vehicles sold in 2023 to over 3,900 in 2024<\/strong>, while Tesla barely registered 14 units. <\/p>\n\n\n\n<p>In <strong>Peru<\/strong>, <strong>BYD <\/strong>expects to sell 1,000 battery electric vehicles this year. <strong>Costa Rica has already passed a 70% share of EVs coming from China<\/strong>, led by <strong>BYD<\/strong>.<\/p>\n\n\n\n<p>The company\u2019s strategy combines hybrid and fully electric models with long range, affordable pricing, and a regional approach that resonates with Latin American consumers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tesla-holds-ground-in-chile\">Tesla Holds Ground in Chile<\/h2>\n\n\n\n<p>Chile is the exception. In 2024, Tesla led the market with 948 EVs sold, followed by BYD with 723. <\/p>\n\n\n\n<p>However, across the rest of the continent, <strong>BYD surpasses Tesla in Latin America<\/strong>, closing the technology and sales gap more rapidly.<\/p>\n\n\n\n<p>According to <strong>BloombergNEF<\/strong> projections, the market share of EVs in Latin America could reach <strong>between 10% and 20% of new car sales by 2028<\/strong>, highlighting major opportunities for brands like BYD that are already firmly established.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-future-of-electric-mobility-remains-contested\">The Future of Electric Mobility Remains Contested<\/h2>\n\n\n\n<p><strong>BYD surpasses Tesla in Latin America<\/strong> thanks to its competitive prices, regional production plans, and responsiveness to local needs. <\/p>\n\n\n\n<p>While <strong>Tesla <\/strong>retains its global reputation, it continues to face barriers in scaling its business model across countries with limited EV infrastructure and lower purchasing power.<\/p>\n\n\n\n<p>China\u2019s fast-growing electric automotive industry suggests that the next few years will bring even <strong>more intense competition<\/strong>, with consumers benefiting from broader and more affordable options.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BYD surpasses Tesla in Latin America in a race that is reshaping the landscape of sustainable mobility. While the U.S. firm maintains its global prestige, the Chinese company has taken the lead in key markets such as Brazil, Mexico, and Colombia, establishing itself as the regional leader in electric vehicle sales. Read also: BYD Revolutionizes&#8230;<\/p>\n","protected":false},"author":20,"featured_media":47613,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[2054],"tags":[],"class_list":["post-47616","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electric-mobility"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.7 (Yoast SEO v24.8.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BYD Accelerates in Latin America and Surpasses Tesla in the Electric Vehicle Market - Latam Mobility<\/title>\n<meta name=\"description\" content=\"BYD surpasses Tesla in Latin America in a race that is reshaping the landscape of sustainable mobility. 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