Colombia remains at the forefront as one of the leading countries in electromobility in Latin America, as a result of public policies and great efforts from the private sector to build alliances and approve investments.
According to the National Association of Sustainable Mobility (Andemos), zero-emission cars had a growth of 57.3% in 2022, compared to the 4.8% increase of the overall automotive market.
The good outlook that Colombia reflects in terms of mobility opens the door for companies such as Vemo to bet on the implementation of ambitious charging infrastructure projects and form strategic partnerships such as the one announced with Uber.
As part of its roadmap to be zero emissions by 2040, Uber will work with Vemo to offer the Comfort Electric service, with which users will be able to travel in electric vehicles.
Pioneer Capital City
Bogota was chosen by the shared mobility giant to be the first city in Latin America with this innovation. In addition to helping improve air quality and reduce the carbon footprint, Uber users will be able to travel with their pets at no additional cost, have a scheme of more than 40 security measures, including interior and exterior cameras, and have all the comfort of the brand’s premium service.
“At Uber we are proud to be part of the transformation of cities towards sustainability and electromobility. Therefore, through a collaboration with VEMO we announce that the Comfort Electric⚡️en Bogotá option is now available,” celebrated Uber’s General Manager, Ángela Mendoza through her account on the social network Linkedin.
She explained that the tool will allow customers to access rides in 100% electric vehicles, with the opportunity to do so safely in the company of their pets.
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The Plan
According to what Uber executives told Forbes magazine in Colombia, the launch will be staggered; in the first stage there will be 60 vehicles available to make trips between 57th Street and 100th Street, from the eastern hills to the highway.
The plan of the companies is to double the fleet by mid-year and expand the geographical area of the service. They do not rule out reaching other cities with this alliance.
Vemo’s entry into the country is not only an opportunity for Uber users. The company operates in different business verticals that include an offer of electric vehicles, personnel trained in driving, safety and customer service, and the design, installation and operation of the charging infrastructure.
